UnitedHealthcare promotes health care reform 

by Tony Novak   September 8, 2010

 

UnitedHealthcare, the nation's largest health care company, produced a new series of advertisements for TV and print emphasizing the company's "Health in Numbers" campaign just prior to the implementation of national health insurance reform measures that take effect September 23, 2010.

TV Ads

A series of four television ads will be produced to promoted UnitedHealthcare's individual health insurance reform products. The first two TV advertisements have been released and are available for viewing at http://www.healthinnumbers.com/media-library.html.

 

Print Ads

These two print ads were released early September 2010 just prior to the implementation of national health insurance reforms.

 

Strength. You have a tricky medical condition. You need t make a medical decision. You would like to know you are choosing the right doctor, choosing the right procedure, and will have the right outcome. It's only human to feel this way. At UnitedHealthcare we use information and numbers from across the health care system to help you access health care that is simpler and more responsive. We are 78,000 people looking out for 70 million Americans. That's health in numbers.

 

Humanity. To be treated fairly. To know that when it comes to your health care it is okay to have questions. To know that they will be answered thoughtfully. To have health care that is simple, more responsive, more caring. At UnitedHealthcare we use information collected from across the health care system to innovate. To create programs that help connect you to the right doctors. To support you through your toughest medical decisions. We are 78,000 people looking out for 70 million. And we are using information, data and numbers to achieve one important goal: to treat you like a human being. That's health in numbers.

More information is available from the company's UHOne Web site.